The (Ongoing) Story of INTHECLOUDS — How I started a Record Label in my parents basement

Part record label, part art project dreamed up in an unfinished basement in Central NJ.

Since 2011 our goal has been to use outside the box ideas to create unique and collectible vinyl experiences that thoughtfully showcase the actual music on them. Music is at the heart of everything we do and Creativity is what drives us.

In 2017 we refocused our in-house services to offer on-demand printing and merchandise solutions for bands, brands and small businesses. Allowing our clients to order what they need - when they need it, eliminating additional inventory created and wasted when ordering manufacturer minimums.

Individually made, in real-time, by real people and all done in-house

INTHECLOUDS ARCHIVES

All blog posts about our journey so far

· By Dan Marter

PART 2: How I started a Record Label in my parents basement

Probably haven’t told anyone this before but Glassjaw single-handedly changed the vision I had for the label. I remember sitting at home one night, combing through AbsolutePunk and seeing a post about a new Glassjaw 7” was available on their store. At the time this was the first sign of new music from the band I loved since High School, so I immediately went to their store to grab a copy. The payment went through - then it was canceled, I assumed they had oversold, but the money never went back in my paypal... then received tracking info a few...

· By Dan Marter

How I started a Record Label in my parents basement

i'm not one to reflect on the past, mostly because i have a horrible memory... but i guess people see what i'm doing with the lathes and printing and stuff and ask me how it got to this point... and i usually throw out some short story so it doesn't take up too much time and we can all move on to whatever the next thing we have to do is... but driving home tonight, got me thinking...

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